WE and PCC Launch Third Annual Prince’s Youth Service Awards

September 22, 2017

– Sponsored by RBC, The Prince’s Youth Service Awards recognizes outstanding youth who are making an impact in their communities –
– Young Canadians can apply for the Awards by visiting –

TORONTO, Sept. 21, 2017 — Today WE and Prince’s Charities Canada are proud to announce that award applications for The Prince’s Youth Service Awards are officially open. Now in its third year, the national awards program honours exceptional young Canadians who are taking positive actions at home and in the global community. Together, Prince’s Charities Canada and WE celebrate the next generation of extraordinary young leaders who are making true change one impact at a time, inspiring youth from coast to coast to work together and build a brighter future.

Made possible through the support of RBC, the awards are presented to youth who have distinguished themselves through outstanding community service and social action. Winners will receive their awards in front of 20,000 of their peers on the WE Day Toronto 2018 stage where they will be honoured for their extraordinary accomplishments. The awards are divided into four categories celebrating the unique achievements of each winner, including: Local Community Development, Global Action, Social Entrepreneurship, and Sustainability.

“As a member of the Awards’ selection committee, it’s inspiring to see all the incredible work being done by young people across this country. Their ability to identify a social or environmental problem and then take concerted action to try to solve that problem is truly commendable,” said Amanda Sherrington, President and CEO of Prince’s Charities Canada. “As a social entrepreneur, The Prince of Wales has long been committed to improving lives and building more sustainable communities in Canada and around the world. The Awards help foster a younger generation of community leaders and by celebrating young people’s hard work and initiative, they encourage others.”

The Prince’s Youth Service Awards encourages educators, family and friends to show their support by encouraging young people who are dedicated to making positive change in the world to submit an application. For more information on how to apply please visit:

“We are thrilled to be partnering with  Prince’s Charities Canada and RBC to bring the Prince’s Youth Service Awards to young Canadians for a third year on behalf of His Royal Highness The Prince of Wales,” said Craig Kielburger, co-founder of WE. “This award program recognizes some of the brightest young Canadians who are stepping up as leaders in their communities and are proof that anyone, no matter their age, can be a force for change. We’re honoured to join together to celebrate all the inspiring actions that young people in this country have taken to make a difference both locally and globally.”

In spring 2018, award winners for each category will be selected by a panel of judges made up of notable Canadians including Spencer West, WE ambassador, motivational speaker and author; Amanda Sherrington, President and CEO of Prince’s Charities Canada; Matthew Rowe, Vice President of Prince’s Charities Canada; Tamara Gordon, Advisory Council, Prince’s Charities Canada, Barry Avrich, Partner, BT/A Advertising; Matthew Corrin, Founder and CEO of Freshii; Joe Mimran, Founder, Joe Fresh and Dragon, Dragons’ Den; Mike “Pinball” Clemons, CFL Hall of Famer, Vice Chair of the Toronto Argonauts; David Martin, President Horizon Capital Holdings Inc.; and Maureen Dockendorf, BC Ministry of Education Superintendent of Early Years.

Along with a wood turned statue, the winner in each category will receive an invitation to participate in a transformative leadership development program and also receive a bursary to help bring their ideas to life.

Award categories include:

To learn about last year’s winners, who will be receiving their awards on stage in front of 20,000 of their peers at WE Day Toronto 2017, and learn more about the awards, visit


← Back to News